97 Things Every UX Practitioner Should Know: Collective Wisdom from the Experts

By Helmut Degen – June 4, 2021 – 1 minute read

I am very proud to have contributed to the book “97 things every UX practitioner should know”, published by O’Reilly. Kudos to Dan Berlin, the founder and CEO of Watch City Research in Boston, MA for herding 97 UX cats from around the world.

My short chapter is about the use of design goals, which are called “Involvement Goals” in the elaborated approach “Experience Architecture and Design for Efficiency”.

There are 96 other great tips and tricks in the book, worthwhile to read, so don’t hesitate to receive a copy of the book.